Jun 15, 2022
In General Discussions
Seed users are one step ahead The process of socialization and social influence of innovative products is often completed by seed users leading the executive email list trend and triggering imitation of surrounding users. Through such a strategy, the process of innovation socialization can be accelerated, that is, the risk of innovation perception can be reduced through the influence of interpersonal word of mouth and socialization of seed users. We found that seed executive email list users have a relatively short decision-making process from the recognition of new product information to the final adoption. For mainstream users, they need to look for certainty and maximize the benefits of innovation. At this time, they will look for people executive email list around them. help, model, or hint to support decision-making. As Mr. Rogers discussed in the case of hybrid rice, hearing about hybrid rice often comes from other means such as mass media, but the final decision on whether to adopt innovative products is more from the neighbors or the surrounding social relations network recommendation. 2019 Hot Words: Social executive email list E-commerce, Private Domain Traffic, Middle-Taiwan Strategy, Industrial Internet. Users Can’t Play Without Seeds Through the strategy of seed users, in the target user group. It is more effective to find those seed users who are open and actively embrace innovation, and then communicate with the seed users executive email list through targeted communication, so as to achieve the recognition of innovative products in the seed user group, Familiarity, decision-making and final adoption process. Then, through the influence of the social network of seed users and demonstration effects such as word-of-mouth, the herd effect is triggered, which accelerates the group's trial, adoption, and final acceptance of new things, becoming a new normal state. Epilogue The essence of the seed user thinking executive email list methodology is a series of operational processes to effectively manage, control and deal with risks.